Services

I operate as a fractional director of communications for your business, working between the business leader and marketing team.

Whilst most growth businesses will have a sales and marketing function, few will hire an in-house board-level commnications specialist until they are quite large.

PR is either done ad-hoc, when required, by the business leader, or is delegated to the marketing team.

Good marketing teams are excellent at the core function of attracting and retaining customers but can lack PR expertise.

Or like business leaders, simply have too much else to do.

A fractional director of comms fills that gap.

Using my Full Funnel PR metholology, I’ll figure out which external audiences you need to attact in order to grow - and build a communications function into your business.

Could this work for your business? Simply book a free assessment using the link below to find out.

GET YOUR FREE FULL FUNNEL ANALYSIS!
GET YOUR FREE FULL FUNNEL ANALYSIS!

deliverables - What I’ll do.

  • Messaging & Proposition

    Why is your business the best choice to solve a customer’s problem? What makes it different? What’s happening in the sector it inhabits? 

    You’ll get strong, clear company messaging to underpin sales, marketing & PR.

  • Personal Brand

    Well-connected, authoritative, influential people who invest in their personal brands and network have an edge over others in business. 

    I’ll grow your personal brand, using your story to grow your network & influence.

  • Media Training

    Does the vision & value proposition resonate? Will the company vision translate for media? Can you add expert insight to news events? 

    I’ll train you for media interviews, so you can deliver the message with confidence.

  • Asset Creation

    Producing press releases, case studies, and thought leadership on the issues that matter in your sector, so you have things to offer.

    I’ll create a content engine for LinkedIn, newsletters, blogs, white papers and PR.

  • Media Relations

    Identifying the right media for your business, and moving them from unaware of you, to seeing you as a trusted source.

    I’ll help you build direct relationships with the people that matter.