I Help business leaders use PR to drive growth.

If your business is understood, respected, trusted, and talked about by the people that matter in the right places, it gets easier to grow.

This is because >

  • it gets easier to forge partnerships.

  • it gets easier to attract investment

  • it gets easier to hire the best talent.

  • it gets easier to win & retain customers

But.

Most businesses do not use PR, and its methods, in a strategic way.

Done well, media relations works by earning journalists’ trust over time - resulting in them writing about your business, or approaching you as a subject-matter expert or thought-leader.

These PR methods don’t just work on journalists.

They can work for every external audience that you, as a business leader, need to attract the people you need to drive growth in your business.

And what’s more, these PR methods can be baked in to your organisation so you’re not just generating vanity headlines, but creating the conversations you need to achieve your goals.

I call this Full Funnel PR.

Are you using PR to drive growth?

Book your free PR Assessment here

Services > What I’ll deiver.

  • Strategy

    Workflows | PR Technology | Operational Systems
    Team Setup | Messaging | Media Training | Data Analysis

    I’ll implement my full-funnel methodology to get your comms operation set up and running smoothly.

  • Creative

    Blogs | Press Releases | Biogs | Pitches
    Expert Comment | Thought Leadership | Case Studies

    I’ll help you produce PR-ready content that will earn you attention from the people who matter.

  • Activation

    Journalists | Customers | Communities
    Investors | Partners | Employees

    I’ll roll up my sleeves and get it done, turning unknown prospects into engaged advocates.

Book your free PR assessment here