Over the years I've met hundreds of businesspeople who value public relations, understand it can drive business growth, and want to be talked about in the press.
But most are not ready to hire a PR agency.
Some lack the operational structure required to manage and support an agency. Others lack the provable traction, people, or case studies to interest journalists.
First, two things I'm not.
What I can do is bring twenty-plus years of broad PR experience to your team; advising board-level people on comms strategy and where it fits in the organisation alongside sales and marketing, and supporting operational-level people on day-to-day tactical delivery. My focus will be on helping you build an effective in-house/ agency comms team so you can make better use of the resources you have.
I also know lots of very good publicists and agencies (not least The PR Network, for whom I am currently contracting) and if that's what you need, I'd be happy to make a recommendation. 😊
I've been working in communications for over 20 years, primarily in media & technology PR.
After starting out the record labels body the BPI I spent three years at the BBC, before leaving corporate communications to work with a range of startups and services firms - as a freelance and within PR agencies.
I founded and ran PPR (2017-2022), a pay as you go PR agency, which delivered hundreds of pieces of coverage for over fifty clients - a mix of marketing services firms and technology startups.
So I've worked in-house, running departments, in agencies at director level, as a company founder and independently as a consultant.
Always interested in business, I'm a keen reader (and Blinker) of business books and hold a degree in Management Science.
Today I use that experience to advise others.
Currently, as well as managing a small number of independent clients, I'm contracting as sales and marketing director at global PR agency the PR Network.
I love meeting new people to talk about business communications in the round and how it can help organisations meet broader business challenges.
So please do connect, or get in touch.
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